Marketing Issues
- Generating Qualified Leads
- Building Customer Loyalty and Referrals
- Launching a new product or service
- Finding new markets
- Knowing who are the right customers to target
- Making effective, presentations
- Creating successful marketing strategies
- Using the Internet to beef up your marketing
- Marketing professionally with a downsized staff
- Marketing for your not-for-profit organization
Marketing Tools
We have developed several training packages targeting all management levels. We will create a focused, effective training event for your company or business association that can be used in:
- Corporate and board retreats
- In-house training programs
- Conventions
- Sales meetings
- Awards meetings
- Expositions
And can range from one hour presentations to multiple-day training programs, with follow up sessions, if required. We will also design and deliver specific web seminars for your sales associates, customers or other stakeholders, using your presenters or our own experts.
A few of the topics we have presented to clients include:
- Managing Business Crisis
- Marketing Inside the Box: Back to the Basics
- Fundamentals of Marketing Research
- Debunking the Eight Myths of Marketing
- Giving the Brand a Soul: The Future of Branding
- Building Customer Relationships: Not All Customers are Created Equal
- Integrated Marketing Communication: Myth or Reality
- Incorporating Internet Marketing Into Your Marketing Mix
- What Is The Best E-commerce Strategy For Your Company
- E Marketing Trends
- IT Leadership
- Project Risk Assessment and Management
- Marketing for Non-profits
- Strategic IT Planning
- Creating a Customer-Focused IT Organization
We not only offer seminars and training programs that have been developed by our own consultants, but we serve as an informal clearinghouse for hundreds of university faculty, across numerous disciplines and in many countries throughout the world. So, if you are interested in a specific topic that is not in the list above, please contact us regarding your needs and we will match you up with the right expert.
